Talently
Objective
Create a platform for emerging artists to showcase their work, connect with audiences, and manage their personal branding.
Process
Research: Conducted user interviews and surveys to understand artist and audience needs.
Wireframes & Prototypes: Designed interactive prototypes to test usability and functionality.
User Testing: Performed multiple rounds of usability testing with artists and audience members, gathering feedback to identify pain points.
Iterative Design: Refined wireframes and prototypes based on user feedback, improving navigation, visual hierarchy, and key interactions.
Visual Design: Developed a modern and clean design language reflecting creativity and professionalism.
Challenges
Design an interface that balances simplicity with professional aesthetics.
Address diverse user needs, from building portfolios to engaging with followers.
Ensure scalability for future features like networking and monetization tools.
Outcomes
Delivered a platform that supports artist discovery and audience engagement.
Positive feedback from user testing on ease of use and visual appeal.
Laid the groundwork for future feature expansion, including monetization options.
The story doesn’t end here—explore more case studies and see how each project brings new challenges and creative solutions.